This case study focuses on a makeup and skincare brand struggling with low ROAS and profit from Google Ads. The brand aimed to enhance its
A real estate business had to generate 600 qualified leads for their residential property offerings. They were already running campaigns but it was all a
An online toy store wanted to explore Google Ads while they were already generating sales through instagram following. They had a goal of achieving a
What is User Intent? User intent, or search intent, refers to the purpose behind a user’s search query. It’s the why behind the what. When
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